Kavango Zambezi Experience Tour

As the only African art director in the team, Seb was finally able to put his roots to good use in creating the visual concept and assets for this experience. He was also responsible for sourcing and styling the props used for the key visual.

With the tour crossing so many borders, Seb’s idea was to create a series of passport stamps – one overall logo, as well as individual versions for each country featuring their national animals.

Not only were these rolled out across all assets and branded collateral, but guests also receive their very own Land Rover “passport”, into which each stamp is added along the way. It started out as a simple logo design, and ended up being an engaging souvenir that guests can take home with them and cherish.

Quite cool, we reckon.